Blue Feet

Workshops

Learn How to Stand Out From the Crowd

Every communication is an opportunity to make an impact – in written or spoken word, by résumé, e-mail, podcast, blog post, speech, memo, job interview or media interview. Don’t let these opportunities pass you by. Let Blue Feet teach you how to stand out from the crowd and connect in a way that matters most to your audience.

Personal Branding Workshops | Writing Workshops | Presentation Workshops

Personal Branding Workshops for Job Seekers and Consultants

People are NOT packages. People are gifts, each one extraordinary in his or her own way. Your personal brand is an expression of your gifts, communicated in a way that connects with those who are important to you.

This workshop is a transformational career development experience in a safe, intimate environment with just five participants. Each participant will also have private phone consultations with the instructor, Blue Feet founder Lilli Cloud.

In this workshop you will:

Uncover Discover Recover

The things about you that make you a gift to a potential employer, client, recruiter or connector – your innate abilities, talents, history, achievements.

Create

Tools you need to tell the world about you or your business – a bio, résumé, Web site and social media content.
A personal marketing plan that gets you out into the real and virtual worlds.

Learn

How to write and speak about your gifts in ways that connect in interviews, networking and all forms of correspondence.

Your Commitment:
Four half-day sessions, one per week. Four one-hour phone calls. 10-20 hours of homework over the course of four weeks.

Your Investment:
$1,500

Your ROI:
Motivation that comes with your personal marketing plan
Content that makes you stand out from the competition
Confidence to share your story in networking and interviews
All resulting in a new job or consulting gig – $100,000+

Contact Blue Feet now to book an upcoming workshop.

Workshop Schedule

Take advantage of the slower pace of the holidays to get your marketing in shape for 2010 with one of these workshop sessions.

New Year’s Resolution Session: Four-week workshop meets Thursdays on January 14, 21, 28 and February 4.

Writing Workshops

Effective E-mail

With the proliferation of e-mail, our writing is often the first image we present to a client, prospect or even potential mate. Is e-mail like a note you’d dash off to a friend, or is it more like a formal business memo? The tone and quality of an e-mail can be the difference between failure and success.

Timeframe: 1.5 to 2 hours
Budget: $600 per session

Intensive Business Writing

Ideal for businesses that have a strong commitment to improving the writing skills of their team, and are able to invest the significant time to do so.
Part I: Writing It Right – Structure/Tone/Flow/Target Audience
Part II: Getting It Read – Writing to Generate Attention
Part III: Making Sure Your Writing Is Right

Timeframe: 3 half-day sessions
Budget: $3,000 including follow-up coaching

Writing for Results

For businesses, particularly marketers or professional communicators, that need to connect with their audience immediately, but don’t have days to spend in training.
Part I: Targeting Your Audience
Part II: Goals, Key Messages, Structure
Part III: Headlines and Leads

Timeframe: 3 sessions of 1.5 hours each
Budget: $1,800

Fool-Proofreading Workshop

Having flawless spelling and grammar is as important as showing up to an interview on time. If your presentation isn’t right, your audience may never consider your content. Avoid costly and embarrassing mistakes with fool-proofreading. This workshop makes proofreading fun and gives invaluable tips and techniques your staff can implement daily.

Timeframe: 1.5 hours
Budget: $500 per session

Individual Writing Coaching

Includes a review of the fundamentals, followed by coaching and editing of ongoing work projects. The goal is to improve writing while getting actual work done, eventually providing a foundation for independent success.

Timeframe: based on client needs
Budget: $125/hour

Presentation Workshops

Presentation Coaching

Hone your presentation into a persuasive package that will make audiences sit up and pay attention, and ensure they actually get something out of the time spent listening to you. This session focuses on powerful storytelling, strong key messages, smooth transitions and authentic delivery.

Timeframe: 1 half-day
Budget: $2,000 per session – one person only

Media Training

Even experienced public speakers benefit from training prior to media interviews because the media plays by different rules than the rest of us. PR people work hard to create interview opportunities. Don’t let it all go to waste by not properly preparing your spokesperson. Learn how to own the interview, be quotable and achieve your business objectives by maximizing your media opportunities.

Timeframe: 1 half-day
Budget: $2,000 per session – up to three people

Message Delivery Training

Persuade and Inform Using the Techniques of Professional Spokespersons
The key to effective communication is putting time and effort into considering what you most want to say as well as how your audience will hear it, and then practicing how you will deliver it. This workshop is theoretical and practical, using videotaped interviews and stories so participants experience improvement and increased effectiveness immediately.

Timeframe: One half-day session
Budget: $2,000 for a group of up to three people