"The work produced by bluefeet is clear and compelling, even when the subject is complicated – from helping our executives tell our story to distilling the physics of an MR magnet to care and concern for patient health in the midst of healthcare reform."
"In particular, Lilli's judgment, sensitivity, intellect and talent are the reasons I trust her also to work with Toshiba's most important clients, who are among the leading physicians in the world."
Senior Director, Corporate & Strategic Communications
Toshiba America Medical Systems: Get simple, get personal
Toshiba wanted to empower its sales force to be compelling corporate advocates with a presentation that celebrates innovation. We simplified the message, inserted opportunities for personal stories, and built on their existing template with warm, bold graphics.
bluefeet case study