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Recent Blogs

bluefeet blog, Lilli Cloud, what to do in the off season

What to do in the off season

2019-10-29

the head and the heart, all we ever knew, bluefeet blog, optimism playlist

“Born for This” Playlist: All We Ever Knew

2019-09-06

meditation, mindfulness, bluefeet blog, Lilli Cloud

Calm, focused, successful

2019-08-19

You Say by Lauren Daigle, Look Up Child album cover, bluefeet Optimism Playlist

Optimism Playlist: You Say

2019-07-10

Get Inspired

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"The work produced by bluefeet is clear and compelling, even when the subject is complicated – from helping our executives tell our story to distilling the physics of an MR magnet to care and concern for patient health in the midst of healthcare reform."

"In particular, Lilli's judgment, sensitivity, intellect and talent are the reasons I trust her also to work with Toshiba's most important clients, who are among the leading physicians in the world."

Toshiba

Cathy Wolfe,
Senior Director, Corporate & Strategic Communications

bluefeet testimonial

Toshiba America Medical Systems: Get simple, get personal

Toshiba wanted to empower its sales force to be compelling corporate advocates with a presentation that celebrates innovation. We simplified the message, inserted opportunities for personal stories, and built on their existing template with warm, bold graphics.

bluefeet case study

Toshiba America Medical Systems: Get simple, get personal
Screenshots of Toshiba Case Study
Toshiba

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"We get compliments on the content of our website all the time. I absolutely love how you polished into a gem what Mike and I spewed over a con call... When on the phone with a prospect, I find myself pulling up the website to guide me as my North star."

"Your messaging is exactly why we decided to launch e365HR. It is the culmination of every work experience I've had and the inspiration for why we feel empowered to help other businesses. Thank you doesn't quite cover it. You're a genius!"

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Anita Nygaard,
President, e365HR

bluefeet testimonial

e365HR: Language That Connects

A new company has to make the case – why us – right away. To authentically connect with entrepreneurial business owners, we distilled e365HR's essence into website content that gets to the heart of what leaders want – elite performance.

bluefeet case study

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401(k) Advisors: Re-imagining the Corporate Message

Corporate doesn't have to mean boring, copy-heavy or staid, even in a conservative industry like finance. We boiled the message down to its essence, and gave them a contemporary, clear and concise new way to reach their audience.

bluefeet case study

401(k) Advisors: Re-imagining the corporate message
Updates to Services Model

bluefeet case study

401(k) Advisors: Re-imagining the corporate message
Updates to Services Model

bluefeet case study

401(k) Advisors: Re-imagining the corporate message
Updates to Services Model

bluefeet case study

401k

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Prospective Payment Specialists: Bust Through

How do you take advantage of a skyrocketing industry – in this case, medical coding – with fierce competition for clients and talent? We gave PPS a dramatic profile with ads, eBlasts and a new conference booth.

bluefeet case study

Prospective Payment Specialists: Bust Through
Prospective Payment Specialists: Bust Through
Prospective Payment Specialists: Bust Through

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After receiving the presentation training from bluefeet, I now know how to build a powerful, story-based presentation which I can deliver with confidence and that will entertain and influence my organization.

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Trent Russ,
Director of Customer Service & Integrated Logistics

bluefeet testimonial

I felt so strongly about both the outstanding material and personalized training that I signed up our leadership team to receive the same workshop. We now speak bluefeet shorthand and can help each other stay on point and deliver the right message to the right audience at the right time.

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Trent Russ,
Director of Customer Service & Integrated Logistics

bluefeet testimonial

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I'm extremely pleased with the Blue Feet that I now have, would be glad to be a reference or anything you'd like if you ever need that. I now have a great foundation that I can use to make myself shine, and can take forward as my career progresses.

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Mark Baumann,
Microsoft Sales Executive

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This entire process has been very thought-provoking and I really appreciate you making sense of all the conversations that we had. I would never have taken the time to do this for myself.

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Molly Dell'Omo,
Director of Internal Communications

bluefeet testimonial

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Nautical Financial Group: Enliven Your Brand

The client wanted boats but we went beyond, employing the nautical theme as metaphor – deepening the brand identity while emphasizing taking risks safely, as every ocean sailor does.

bluefeet case study

Nautical Financial Group: Enliven Your Brand
Nautical Financial Group: Enliven Your Brand

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Our HOPE Leadership Institute alumni are now more empowered to share about their strengths, thanks to the bluefeet workshop given by Lilli Cloud at our conference. With bluefeet, we are on our way to achieving our potential.

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Helen Iris Torres,
Executive Director & CEO

bluefeet testimonial

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